AWS marketing team is seeking an experienced, results driven professional to drive the strategy and execution of AWS Paid Media advertising. The ideal candidate is a passionate marketing leader who has a track record of achieving (and measuring) great results through paid social and search advertising. He or she will manage a multi-million dollar budget and work with various stakeholders to drive business outcomes including new customer acquisition, awareness, product adoption and lead generation. This marketing leader needs to be passionate about measuring results and ROI and not driving short term results at the expense of long term gain. He or she will be known for testing and innovating in new areas and leveraging opportunities to scale the program based on results Responsibilities · Manage a multi-million dollar paid social and search advertising budget for AWS Partner Marketing for all digital campaigns · Set up testing plans (copy, ads, landing pages) for continuous performance improvement
· 7+ years of relevant work experience in Paid media including SEM, SMM, content syndication and/or digital/high-technology consumer companies/products. · Experience at a global media agency managing global clients or managing SEM at a large B2B technology company is preferred. · A bachelor's degree is required. · Experience with clickstream analysis, attribution, web analytics, A/B testing, SEO and other online marketing activities a strong plus · Experience running a global SEM program in multiple regions, languages, and search engines · Ability to multi-task and prioritize in a fast-paced and