Amazon Web Services (AWS) digital marketing team is seeking a talented, self-directed, marketing manager to drive the vision and expansion of global nurture programs through a proactive, data-driven approach. This is a unique opportunity to play a key leadership role in an exciting, fast-growing business. In this role, you’ll be responsible for top-level business goals and will own management, measurement, and execution of digital marketing for our lead and customer lifecycle nurture programs. You will work at the strategic level to champion new, innovative ideas, and at the tactical level to execute test plans, and iterate based on performance metrics. In this role, you will employ a heavy bias towards automation, always looking for ways to drive the optimal customer experience and internal efficiencies in a scalable way. The ideal candidate will have experience leading a high-performance digital marketing automation team, driving the vision for the channel, and setting best practices
· 5+ years of relevant work experience in marketing or marketing operations with a heavy focus on email/database marketing. · Bachelor Degree in economics, business, engineering and/or relevant field of study. · Strong understanding and knowledge of email and digital channel best practices, innovation, and technologies. · Proven experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (e.g. Marketo, Eloqua, Salesforce Cloud). · Project leadership in digital marketing creative development, cross-functional planning, and