Microsoft Azure Global Engagement Program Lead at Microsoft
Microsoft Azure Global Engagement Program Lead Details
Nov. 9, 2018, 9:36 p.m.
Marketing
★
Individual Contributor
Full-Time
Redmond, WA
Microsoft's Global Demand
Are you a talented and creative data-driven marketer with a passion for global cross-channel marketing campaigns? Are you interested in scaled acquisition to grow your lead base, driving customer-centric engagement, and growing direct revenue for a rapidly growing cloud business? If so, then Microsoft's Global Demand Center is the place for you. The Global Demand Center is the leading go-to-market effort for Microsoft's commercial businesses (Microsoft Azure, Office, Windows, etc.) that impacts billions of dollars a year. Our team is leading the transformation of marketing with Global Engagement Programs (GEPs) and engines that allow us to engage in a more personal way with our customers while driving measured business outcomes.
-Develop the lead acquisition strategy and activate marketing across GDC channels for the Azure Free Account, Pay-As-You-Go Direct and Contact Me business drivers. -Prioritize and orchestrate work across the Azure Direct team including paid media, web, content, analytics, and marketing operations. -Develop briefing documents and agency guidance for our Azure Free Account paid media creative and targeting strategy. -Document, frame, and prioritize relevant offers and product inputs with product marketing. -Identify customer experience and business priorities in partnership with web team to inform
Demonstrated track record of: -Strong integrated marketing skills with experience managing global marketing programs and campaigns. -Strategic thinker with strong analytical skills to synthesize raw data into actionable campaign optimization strategies for new and existing initiatives. -Ability to distill business and technology priorities into compelling messaging across various marketing channels to a variety of audiences. -Ability to influence peers and management. -Self-starter with drive to succeed in a quickly changing business environment. -Strong time management skills with proven track