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Job Details
Posted date: Apr 09, 2026
Location: Seattle, WA
Estimated salary: $172,050
Range: $138,300 - $205,800
Description
As a Senior Trainer and Coach, you will have a profound impact on AWS's ability to enable our global field organization, front-line managers, and leaders-of-leaders, driving significant customer success at an enterprise level. Your work will directly influence the effectiveness of our senior field teams in articulating AWS's value proposition and driving strategic business outcomes for our customers. By delivering sophisticated training programs, you will reach a select audience of high-level AWS employees annually, significantly elevating the organization's capabilities in executive engagement and strategic solution development. Your expertise will be crucial in contributing to advanced training content that addresses enterprise-level challenges and aligns with emerging market trends, particularly artificial intelligence.Through your leadership in facilitating advanced learning experiences and nurturing executive-level communities of practice, you will play a pivotal role in fostering a culture of excellence and strategic thinking at AWS. The advanced skills you impart will directly influence customer engagements at the highest levels, potentially affecting hundreds of millions of dollars in revenue across global industries.
As a senior member of the team, you will have significant opportunities to shape the direction of our training programs, mentor junior and mid-level trainers, and contribute to AWS's overall enablement strategy. Your contributions will be instrumental in enhancing AWS's competitive edge by ensuring our senior field teams and leaders are equipped with the sophisticated skills and knowledge needed to drive large-scale cloud adoption and digital transformation for our most strategic customers, ultimately influencing AWS's position as a leader in AI and cloud technologies.
Key job responsibilities
1. Deliver advanced global enablement and training programs to support the development of our field organization, front-line managers, and select leader-of-leader audiences and enable them to articulate complex AWS value propositions to line-of-business leaders, C-suite executives, in terms of customer outcomes.
2. Contribute to the development of new training programs and/or the iteration of existing programs to meet evolving business needs.
3. Conduct high-impact employee training using a variety of sophisticated instructional techniques and delivery methods, including executive-level coaching, immersive learning experiences, and strategic workshops.
4. Create engaging and transformative learning experiences in each training class, incorporating innovative strategies and technologies.
5. Collaborate with key internal stakeholders and leadership to ensure accurate, effective, and strategically aligned delivery of training content.
6. Provide expert content and class feedback to course developers to drive continuous improvement and innovation in curriculum quality.
7. Deliver advanced programs that incorporate AWS strategy, mission, and technology with our sales and business development methodologies at an enterprise level.
8. Guide field team members, front-line managers, and leaders-of-leaders in translating intricate AWS solutions into compelling, enterprise-level business outcomes for customers.
9. Actively collaborate across the global team to ensure consistency and excellence in program delivery across different regions and formats, while allowing for necessary customization.
10. Stay at the forefront of AWS services, industry trends, and value propositions to effectively communicate them in executive-level training sessions.
11. Design and implement innovative post-program activities to reinforce learning and encourage application of advanced skills in real-world scenarios.
12. Gather and analyze comprehensive feedback from training participants to drive continuous improvement and strategic evolution of program effectiveness.
13. Demonstrate willingness and ability to travel up to 60% of the time to deliver high-impact, in-person training sessions regionally, and globally.
A day in the life
A typical day in the life of a Senior Trainer and Coach is dynamic, challenging, and deeply impactful. You might begin your morning by leading a workshop on advanced sales strategies for a group of our senior sellers. Following this, you could spend time analyzing the latest industry trends and AWS service updates to provide talking points for your upcoming training programs.
In the afternoon, you might collaborate with your team to design a new immersive learning experience that leverages AI and virtual reality to simulate complex customer scenarios. Later, you could have a one-on-one coaching session with a high-potential seller, helping them refine their approach to enterprise-level digital transformation conversations.
Your day might conclude with a strategic planning meeting with other senior trainers and WWFE leadership, where you contribute to shaping the future direction of AWS's global enablement efforts. Throughout the day, you could be mentoring junior trainers, providing expert guidance on complex customer engagements, and continuously pushing the boundaries of what's possible in adult learning and professional development.
About the team
The Global Trainer Center of Excellence (GTCoE) is dedicated to developing, piloting, scaling, operationalizing, and delivering high-quality training programs that empower AWS field teams globally. The GTCoE focuses on creating innovative, scalable, and consistent learning experiences that align with AWS's evolving business strategies and customer needs. By leveraging a diverse team of experienced trainers and WWFE instructional designers, the GTCoE ensures that AWS field personnel are equipped with the latest skills, knowledge, and methodologies to effectively engage with customers and drive business growth.
The GTCoE plays a crucial role in maintaining AWS's competitive edge by continuously upskilling the global field organization, fostering a culture of continuous learning, and directly contributing to the company's overall success in the cloud computing market.
The GTCoE is at the forefront of innovation in training methodologies, leveraging AI, virtual and augmented reality, adaptive learning, and other emerging technologies to create immersive, personalized learning experiences and accelerate program development. We also explore advanced learning analytics and neuroscience-based learning design to optimize our training effectiveness.
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Qualifications
- Bachelor's degree or equivalent in Instructional Design, Educational Technology, Technical Training, Design, or a related field- 5+ years of experience in B2B sales, business development, or executive-level customer-facing roles
- 5+ years of experience in delivering high-impact presentations or training to diverse, audiences at all levels
- Knowledge of Microsoft Office products and applications, especially MS Excel, Word & PowerPoint at an advanced level
- Proven track record of explaining complex technical and business concepts to C-suite level audiences
Extended Qualifications
- Experience working with fast-moving, high-performance teams and driving innovative solutions tailored to unique business environments- Experience communicating across technical and non-technical audiences, including executive level stakeholders or clients
- Experience in facilitating
- Experience engaging and influencing senior executives, demonstrating a strong familiarity with decision-making processes in enterprise customers
- Proficiency in multiple languages (Spanish and Portuguese) and experience working across diverse cultural contexts at an executive level
- Expert-level familiarity with artificial intelligence and cloud computing concepts and their strategic business applications
- Significant experience with innovative learning technologies, including AI-powered tools, immersive experiences, and gamification
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, NY, New York - 152,100.00 - 205,800.00 USD annually
USA, WA, Seattle - 138,300.00 - 187,100.00 USD annually