Amazon Principal Technical Program Manager

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Job Details

Posted date: Apr 10, 2026

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Location: Seattle, WA

Estimated salary: $220,200
Range: $177,000 - $263,400


Description

The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.

The Sponsored Brands team at Amazon is building the next generation of brand advertising products and platforms for advertisers. This role presents an opportunity to join us at the ground floor of this transformation, which is becoming a core part of Amazon's overall business strategy. You'll have opportunities to deliver at the highest technical level, working with high transactional loads, big data, modeling, and cross-stack product and UX design, all directly connected to a marketplace of supply and demand. In this highly visible role, you'll collaborate across multiple stakeholders within Ads and Retail.

We are seeking an entrepreneurial TPM who has experience managing large-scale global products, with a proven track record in developing visions, defining strategies, and building programs and features from the ground up. You should have experience creating product visions and roadmaps, along with a demonstrated ability to develop strategic visions based on rigorous analytics. Beyond defining, developing, and driving the roadmap and three-year plan for brand-focused commerce products, you will be responsible for leading new product ideation and development that impacts millions of creators and viewers daily. You will manage the lifecycle of complex cross-functional technology initiatives, balancing both tactical and strategic work while unblocking teams, increasing delivery speed, and negotiating resources and priorities.

Key job responsibilities

You will play a pivotal role in managing projects at all stages: inception, design, development, deployment and subsequent improvements. You will tackle challenging problems and coordinate high profile projects across multiple teams to ensure customer and business goals are met. You will interface across product, science, and engineering teams within the advertising and retail organizations.

You will drive mechanisms that allow the team to move quickly and deliver strong results. You will operate with a high degree of autonomy and efficiency. You'll be responsible for project management - prioritize, plan projects and features, manage partners, and track external commitments. You will recommend alternative technical approaches and partner with product, science, and engineering teams to meet timelines. You will actively role model the use of GenAI to make the team more efficient.

About the team

We are on a mission to make Amazon the best in class destination for shoppers to discover, engage, and purchase relevant products, from brands that are relevant to them. In this role, you will design and implement Gen AI solutions that help millions of advertisers create more effective ad campaigns with intelligent recommendations, while improving the overall experience at Amazon's global scale.

Our team invents, defines, and delivers advertising products that drive brand discovery and sales. Our solutions generate billions in revenue and drive long-term growth for Amazon Store businesses. We deliver billions of ad impressions, millions of clicks daily, and break fresh ground to create world-class products. We are a highly motivated, fast-paced, and collaborative team with an entrepreneurial spirit.



Qualifications

- 7+ years of working directly with engineering teams experience

- 7+ years of technical product or program management experience

- 5+ years of software development experience

- Experience designing or architecting (design patterns, reliability and scaling) of new and existing systems

- Experience managing programs across cross functional teams, building processes and coordinating release schedules

- Experience owning/driving roadmap strategy and definition



Extended Qualifications

- 8+ years of hands-on work managing complex technology projects experience

- Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules

- Experience in an online advertising role and have familiarity with advertising products and ad serving technologies

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, NY, New York - 194,700.00 - 263,400.00 USD annually

USA, WA, SEATTLE - 177,000.00 - 239,400.00 USD annually



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