The Echo and Alexa product marketing team is shaping the future of how consumers interact with technology. Do you want to be part of building an innovative and exciting brand that is changing customer’s lives across the globe? Do you have a passion for building brands and impacting customer perception? The Echo and Alexa marketing team is looking for an experienced Senior Marketing Manager to lead Co-Marketing Brand and Advertising initiatives. This person will lead campaign efforts, collaborating with cross-functional teams and business partners across creative, media, go-to-market, research, sales, and ad measurement. She/He will lead the overall co-marketing strategy and execution with prioritized partners. She/He will assure adherence to global brand guidelines and best practices – partnering with brand design, legal, and adjacent Alexa marketing teams. The ideal candidate will have managed ATL and BTL creative campaigns with experience leading brief development, working with creative
· Bachelor’s degree · 7+ years of experience in product/brand marketing/consumer marketing · Experience driving brand and advertising marketing campaigns · Experience using data to develop, validate, and measure marketing programs · Experience presenting ideas to various levels of an organization and gain support for initiatives· MBA · Strong analytic and quantitative skills · Owner mentality and an entrepreneurial drive; proven ability to think big and influence others · Self-starter with a bias for action; can make things happen in a fast-paced, dynamic environment · Strong verbal and written