At AWS, we are passionate about supporting enterprises in their migration to the cloud. We are looking for a Senior Product Marketing Manager to develop and deliver marketing programs and campaigns to drive awareness with AWS enterprise executive customers. In this role, you will build, manage, and execute a marketing strategy to drive thought leadership and awareness of AWS across our enterprise customer segment. You will partner closely with AWS Enterprise Business Development, Sales, Field Marketing and Evangelism teams to identify the needs and goals of the business, define target personas and audiences, define positioning and messaging to customers, create compelling content to help customers understand the use cases and value propositions, and build the right programs to increase awareness and engagement. You will design and deliver integrated marketing materials and influence global campaign plans to support program goals. This role requires the ability to analyze messaging and campaign
· 5+ years’ professional experience in product marketing and/or digital/high-technology companies/products targeted at executive audiences (business decision makers, CxO) · Experience messaging and positioning enterprise IT offerings · Bachelor’s degree in marketing, business, technology, communications, or relevant field of study · 10+ years experience · Experience in Cloud Computing (product management, sales, consulting, marketing, business development, etc.) · Demonstrated track record in crafting compelling positioning and marketing content. · A bias for action for developing awesome marketing