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Job Details
Posted date: Mar 14, 2025
Category: Marketing
Location: Redmond, WA
Estimated salary: $199,050
Range: $129,200 - $268,900
Employment type: Full-Time
Travel amount: 25.0%
Work location type: Up to 100% work from home
Role: Individual Contributor
Description
Microsoft Americas Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsoft’s Commercial Strategy to a local execution plan and driving operational excellence to achieve the greatest results possible. Our team drives cross-Region, cross-Area and cross-Subsidiary insight and execution excellence, bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.We are looking to hire a Segment Go-To-Market Product Marketing Manager. The Segment Go-To-Market (GTM) manager is accountable for leading revenue, usage and share across the segment. The Segment GTM manager is required to have a solid understanding of their Security Solution Area, with a deep understanding of seller resources, customer solutions and strategies. This role is seen as the business leader for the segment for the Security Solution Area and as the voice of the field. The Segment GTM manager must develop effective partnerships across marketing, partner, services, and sales to lead and execute the fiscal year priorities.
This Segment GTM Product Marketing Manager role offers a unique opportunity to own the Security business strategy and GTM for South and RCG (Retail & Consumer Goods), enabling every customer to achieve more within that business.
Business Leadership
Builds relationships and drives regular engagements with relevant stakeholders to operationalize competitive strategies and land implementation of solutions that drive strategic impact and increased market share for Microsoft and partners. Leverages area/subsidiary portfolio share, revenue, and usage information to identify insights and actively impact marketing and business planning decision-making. Leads a regular cadence of connections with corporate and field teams to execute tactical and strategic planning, gather feedback, and enable field performance. Partners across Microsoft core teams' to bring the voice of field and co-designs the strategy and programs to support performance for the segment. Aligns and coaches segment field teams, sales operations, marketing plans, business rhythms and change management to convert strategic priorities into local execution to support the performance for the segment. Leverages understanding of the overall health of the segment business and customers to identify areas for adjustment to driver greater impact in the field.
Business Management
Supports the creation and pursuit of white-space growth opportunities across products/services. Leverages knowledge of revenue, share targets, and the area/subsidiary's capabilities in order to develop strategies that maximize performance across products/services. Delivers product and field insights to the business by sharing data-driven insights about execution, performance, and trends in the segment/area. Considers relevant aggregated business metrics, and enables measurement of key performance indicators against revenue, usage and share for the segment. Develops strategies to drive target market performance, and actively manages relevant stakeholders to drive the local product market growth strategy. Assesses and compares activity and impact across strategy plans.
Field Enablement
Serves as a leader to orchestrate, land, and champions solution plays, activating connected sales and marketing execution in their segment to maximize performance. Collaborates with the global partner team for local partner-led co-sell and demand generation that supports segment solution play performance. Partners with finance, product marketing managers, and sales excellence to ensure team is aligned with business results. Provides leadership and clarity to coach and equip the team, channel and sellers with the knowledge, skills, and resources to sell. Identifies failure points, and orchestrates resources to mitigate.
Qualifications
Required/Minimum Qualifications8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience. 7+ years of enterprise experience with ANY combination of the following: create and orchestrate strategic go-to-market plans; build, develop, and execute sales enablement strategy; drive marketing and partner programs; product marketing; business planning; product management; customer and market analysis; Go-to-Market strategy and execution; end-to-end customer journey, competitive market analysis and positioning; organize and drive product roadmaps; develop insights from market research; or related experience.5+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
Additional or Preferred Qualifications
12+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field OR equivalent experience. 8+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
Field Product Marketing IC5 - The typical base pay range for this role across the U.S. is USD $129,200 - $248,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $162,000 - $268,900 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until March 21, 2025.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
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