Google Principal Measurement Lead

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Job Details

Posted date: Mar 24, 2026

Location: Seattle, WA

Level: Director

Estimated salary: $174,500
Range: $142,000 - $207,000


Description

Establish and execute sales/product strategies within functions to specific clients to meet desired outcomes (e.g., business generation, product adoption, etc.), align product and business strategies to develop a roadmap, and provide feedback to inform and align product and Go-to-Market (GTM) strategies.

Share and scale best practices, learnings, and business strategies (e.g., objection handling, pitching, business techniques, etc.) to upscale accounts, and link solutions and best practices to meet customer and Google business needs.

Provide thought leadership, address advertiser challenges and industry trends, and influence product development through feedback and by ensuring GMP utilization for measurement.

Establish a feedback loop with Product Go-to-Market teams, highlighting product successes and addressing any obstacles to adoption.

Consult with clients on complex measurement implementations, provide expert guidance, and assist sales teams in developing customer roadmaps and solutions.

The Global Business Organization (GBO) is the engine that powers Google’s full ecosystem of products and services to help customers and partners succeed and grow. GBO includes the commercial arms of Ads sellers, business development teams, and customer services and support, as well as overlay programs that enable coordinated engagement with Google's most complex and important customers and partners.The US base salary range for this full-time position is $142,000-$207,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Qualifications

Minimum qualifications: Bachelor's degree or equivalent practical experience.

8 years of experience in digital media, sales, marketing, or product roles. 5 years of experience with managing digital advertising campaigns. Experience working with digital organizations.

Experience identifying client’s challenges to defining customer and product strategy, enabling long-term opportunities.

Experience in online measurement, operations, ad networks, DSPs, digital video, programmatic media, and Google platforms (DV360).

Preferred qualifications: Experience establishing and advancing goals and priorities, balancing the needs of Google PAs, the sales organization, and customers.

Experience providing product and domain expertise and leading end-to-end responsibilities for product area related client projects for one or more customers to increase product adoption. Understanding of the Google Marketing Platform products, and knowledge of Google Ads, YouTube solution and Measurement solutions. Ability to influence senior-level stakeholders with competing objectives to address customer product needs and close agreements. Ability to work in a competitive landscape. Ability to drive product thought leadership, sharing expertise with peers and customers.

Extended Qualifications

Bachelor's degree or equivalent practical experience.

8 years of experience in digital media, sales, marketing, or product roles. 5 years of experience with managing digital advertising campaigns. Experience working with digital organizations.

Experience identifying client’s challenges to defining customer and product strategy, enabling long-term opportunities.

Experience in online measurement, operations, ad networks, DSPs, digital video, programmatic media, and Google platforms (DV360).

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