The Field Marketing Manager is a critical role on the US Field Marketing team. This person will work closely with our sales teams to build, execute and report on targeted AWS led and 3rd Party events to generate sales leads within a select set of priority cities. Working with the sales teams, this individual will develop and execute a go-to-market strategy that would build awareness and create demand for AWS through participating in third-party events, developing a regular cadence of AWS-led gatherings and supporting the local sales and SA teams in their participating in Meetups / User Groups, local events and local associations in order to engage these audiences and move them through the lead funnel. The ideal candidate will take an analytical approach to problem solving, and have a proven track record in building and executing strategic programs that drive new customer acquisition and grow existing accounts. This person will have experience working within cross-functional organizations
· Minimum of 5-7 years experience in a high-tech B2B field marketing role. · Bachelor's degree in Marketing or Business or comparable education/experience. · Proven track record of creating and executing integrated marketing programs using tactics that include live events, webinars, digital advertising, and social networking. · Experience building, launching, and reporting on campaigns using Marketo and Salesforce.com.· · Track record of developing and managing multiple marketing programs simultaneously. · Strong understanding of how to use inbound marketing and content marketing to generate more