Senior Product Marketing Manager, Acquisition at Amazon

Senior Product Marketing Manager, Acquisition Details

Feb. 1, 2019, 6:13 a.m.
Marketing & PR
Seattle, Washington
work across team TV? Help create
Want to change the way people watch TV? Help create the future of digital entertainment with Amazon! Prime Video is seeking a senior marketer to oversee acquisition marketing for Prime Video Channels, the service that lets Prime members add subscriptions like HBO, SHOWTIME, STARZ, and more, all with no cable subscription necessary. This Senior Product Marketing Manager will be responsible for overseeing the all-up subscriber acquisition plans and programs for Prime Video Channels. Key activities include ideating and implementing an annual acquisition marketing plan across paid and owned media, optimizing existing acquisition programs, and standing up new ones. Of particular focus will be customer promotions and integrated marketing campaigns that promote the Prime Video Channels service to our customers. The role will work across teams and departments to actualize these plans and programs. The successful candidate will be comfortable in both an ambiguous, self-sufficient role, as well as

Basic Qualifications · 10+ years of experience in brand or product marketing, account management, project management, or marketing promotions · Demonstrated ability to build, execute, and scale marketing and/or promotional programs · Excellent oral and written communication skills and an ability to influence others · Strong analytic and quantitative skills - ability to use data to develop and measure marketing programs · Demonstrated passion for driving big ideas through customer insights · Ability to juggle a range of projects across Amazon teams, balancing quality and speed · Ability to work
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