Senior Product Marketing Manager at Amazon

Senior Product Marketing Manager Details

Jan. 14, 2019, 4:22 a.m.
Marketing & PR
Alexa Shopping
Seattle, Washington
Alexa Shopping, we
At Alexa Shopping, we strive to enable shopping in everyday life. We allow customers to instantly order whatever they need, by simply interacting with their smart devices such as Echo, Fire TV, Fire Tablet, and beyond. Our services allow you to shop, anywhere, easily without interrupting what you’re doing – to go from “I want it” to “It’s on the way” in a matter of seconds. Alexa Shopping is seeking a merchandising manager to help drive customer awareness of this emerging service. We are looking for a smart, customer-obsessed, results-driven product marketer to be embedded in the product team. You will work with them and co-own engagement KPIs for the product, develop marketing strategy and drive execution and reporting around that strategy. You will be responsible for developing, testing and rolling out innovative ways to introduce our service to new device owners to drive trial and repeat usage. You will be familiar with Amazon marketing tools for targeting and campaign scheduling dn

Basic Qualifications o BS/BA o Familiarity or experience on Amazon marketing systems o Digital marketing experience o 10+ experience in direct marketing Familiarity with databases and SQL · Functional expertise in retail and digital marketing; · Functional expertise in one or more of the customer acquisition channels listed above; · Excellent communication and cross-departmental management skills; · Results-oriented problem-solver and team player; · A desire to work in a fast-paced, data-driven environment; · High attention to detail and project management skills, able to manage multiple, competing
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