Are you passionate about creating and building the brands of the future, and driven by customer-obsessed storytelling? As a Senior Brand Strategist for Amazon Devices, you will be responsible for naming, positioning and messaging for devices, features, services and capabilities that exist within, and across, our device portfolio. These are key components of any product, helping bring them to life, surface an important capability or even just help the customer navigate to the right offering. You will have the opportunity to create and define new brands, services and features as well as work with established, world-class brands including Echo, Kindle, Fire TV, and Fire Tablets. In this role, you will enjoy collaborating with global product marketing, product management, UX and brand design teams across multiple organizations. You will frequently author strategy documents which you will deliver to the most senior leaders of the company. A passion for thinking big and beyond traditional brand
· Bachelor’s degree. · 2+ years experience with brand strategy, naming, and messaging development for a major global brand. · 7+ years experience in brand marketing, advertising, marketing communications. · Copywriting experience. · Demonstrated ability to earn trust while coordinating projects across a vast network of internal teams spanning design, marketing, engineering and operations. · Proven ability to balance long-term visioning with immediate needs. · Both technically deep and business savvy enough to interface with all levels and disciplines within the organization. · Specific experience