Amazon is all in on games, and Twitch Prime is one of a series of disruptive new initiatives that highlights our investment and dedication to the industry and its players. Twitch Prime, launched on September 30, 2016, is both the premium version of Twitch and includes a series of new benefit available to all Amazon Prime members geared at making Prime a no-brainer for core gamers. We believe the evolution that began with arcade communities a quarter at a time, growing to the live streams and eSports of today, will continue to a future in which fans are creators, players are celebrities, and games are a global cultural touchstone that cuts across age, gender and nationality. Games have the power to connect communities at a massive scale, and this role will delve into these communities, linking these communities to Amazon’s broader ecosystem through content that is all about the gamers. Amazon has a strong and growing reputation in the video game business, including being named the best place
· 5+ years of marketing experience · Bachelor’s degree required in business, English, marketing, communications, finance, or related fields · 10+ years of relevant work experience with direct-to-consumer marketing in brand management, marketing, or communications strategy role; entertainment or media organization preferred· Experience using data and metrics to measure impact and determine improvements · Excellent strategic customer-focused thinking skills; experience using data and metrics to back up assertions of business value · Track record of building strong global brands · Possess a deep understanding