Product Marketing Manager at Microsoft

Product Marketing Manager Details

Feb. 14, 2019, 12:15 a.m.
Individual Contributor
Redmond, WA
other product team Insider Program –
Windows Insider Program – Product Marketing Manager Want to help define the future of one of the most powerful brands on the planet? Windows 10 is used every day by millions of people to fulfil their goals and aspirations. A key ingredient to bringing Windows to market is the Windows Insider Program. This vibrant community is comprised of millions of people around the world who work together to shape the next evolution of Windows. How? Windows Insiders receive exclusive access to Windows 10 Insider Preview builds so they can explore upcoming features and submit their feedback directly to Microsoft engineers. The Program also offers tips and insights from technology professionals at Microsoft as well as exclusive opportunities to attend industry events, receive mentoring at Microsoft HQ, build their networks, and more. In the Product Marketing Manager role for the Windows Insider Program, you will oversee the program's integrated marketing efforts, storytelling and program activities. A

Windows Insider Program Product Marketing Manager role expectations - Develop and implement marketing strategies to grow and engage the Windows Insider base of over 15 million members globally; Collaborate with Windows engineering to understand the product roadmap and translate into content for Windows Insiders via the program's integrated marketing channels Work across Modern Life and Devices marketing teams to support go-to-market strategies and product launches Lead the ongoing implementation for program's customer relationship management (CRM) platform and digital marketing campaigns to engage
Qualifications: Strong communication, project management and agency management skills Experience with customer-centered CRM program management, campaign design and execution, storytelling on multimedia platforms, and integrated marketing – web, email, social media. Experience working with mid-to senior level management Strong attention to and command of detail Preferably, experience in creating or managing field engagement programs Great communication and collaboration skills to connect with wide set of stakeholders on cross-functional teams; not afraid to build new connections and work together
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