Marketing Manager, New Channel Expansion at Amazon
Marketing Manager, New Channel Expansion Details
Dec. 4, 2018, 1:48 a.m.
Marketing & PR
Social Advertising team Social Advertising team
The Social Advertising team is looking for a Marketing Manager to define the experiment strategy and provide inputs on drive integrations with new and emerging social platforms (e.g., Spotify, reddit, Pinterest, etc.). Increasingly, more social platforms transition to the monetization phase of their lifecycle and offer Amazon the opportunity to reach our customers in new and unique ways. The Marketing Manager will work closely with our worldwide marketing teams, our in-house engineering team, as well as external advertising partners, in order to build scalable advertising solutions for Amazon. To be successful in this role, you will need to have experience in creating online marketing campaigns, A/B and multivariate testing and excel in execution. Furthermore, you will be highly innovative and comfortable driving new programs from conception through execution in a greenfield, ambiguous and fast paced environment. A large part of the role involves working with engineering teams in order
· 3+ years of progressive responsibility including experience in online marketing, product management. · Understanding of online marketing channels such as social media marketing, display advertising, and search engine marketing. · Excellent awareness of emerging Social Media Platforms. · Deep analytical abilities, especially with respect to experimental design and analysis. · Proven track record of successful online marketing experiments. · Strong understanding of direct response marketing principles and methodologies. · Excellent verbal and written communication skills. · Ability to partner cross-functionally