Are you a self-starter with a passion for leveraging insights to drive retail marketing strategies and activities? If yes, read on! Microsoft's Customer and Market Research (CMR) team is one of the largest market research departments in the world and serves the company's core businesses, based at our HQ in Redmond, WA. We are in constant contact with our business partners and our work has global reach and impact. Our people are insights professionals with strong analytical and consultative abilities, who thrive on tackling significant business opportunities and influencing decision makers at all levels. And, they are passionate about developing themselves, their careers and their profession. The Retail and Shopper Insights Research team is looking for a strategic thinker and self-starter to lead our brick-and-mortar insights portfolio and work very closely with our Consumer and Device Sales (CDS) organization. CDS works with ecosystem partners to build, market, and sell devices and services
The ideal candidate will have proven mix of market research and retail marketing experience. This candidate will lead a large-scale, global Store Experience Tracker program: a critical measure of Microsoft's retail marketing activities across consumer lines of business such as Windows, Office, and Surface. In addition, this candidate will lead custom-designed efforts of a related nature. In addition to mastery of primary research methods, the ideal candidate will have experience with advanced analytics, A/B in-market testing, and/or integrating business data (e.g. financial, behavioral). Specific
Primary/custom market research experience preferred – ideal candidate will have proven ability to identify business decisions and prescribe appropriate insights to address them Retail industry experience preferred Consumer technology industry experience preferred Excellent communications, storytelling and influencing skills Excellent collaboration skills Experience in communicating and collaborating with senior executives Fluent in a wide array of data types (primary research data, telemetry, social sentiment, lifetime value) Strong project and partner relationship management (including agencies)