Head of Marketing - Twitch Prime Retention at Amazon
Head of Marketing - Twitch Prime Retention Details
Jan. 7, 2019, 5:31 a.m.
Marketing & PR
Amazon Game Studios
Seattle, Washington
Prime Retention team Twitch Prime is
Amazon is all in on games, and Twitch Prime is one of a series of disruptive new initiatives that highlights our investment and dedication to the industry and its players. Twitch Prime, launched on September 30, 2016, is both the premium version of Twitch and includes a series of new benefit available to all Amazon Prime members geared at making Prime a no-brainer for core gamers. We believe the evolution that began with arcade communities a quarter at a time, growing to the live streams and eSports of today, will continue to a future in which fans are creators, players are celebrities, and games are a global cultural touchstone that cuts across age, gender and nationality. Games have the power to connect communities at a massive scale, and this role will delve into these communities, linking these communities to Amazon’s broader ecosystem through content that is all about the gamers. Amazon has a strong and growing reputation in the video game business, including being named the best place
· 7+ years of relevant work experience in fields such as product marketing, or product management · Bachelors degree in marketing, business, technology or related field · 3+ years of people management experience, with a track record of developing strong marketing and merchandising managers · Strong analytical skills, with an inherent understanding of how to measure ROI on marketing decisions. · MBA preferred · Demonstrated track record in crafting compelling positioning and marketing content · Ability to work independently and collaborate effectively with internal and external teams. · Excellent