Head of Marketing - Grocery, Frozen, Alcohol at Amazon
Head of Marketing - Grocery, Frozen, Alcohol Details
Nov. 14, 2018, 2:39 a.m.
Marketing & PR
Amazon. The ideal
We’re seeking an exceptionally talented multi-channel marketer to lead a team driving our merchandising strategy through innovative, multi-channel campaigns to drive customer adoption and engagement. A self-starter who is excited about getting in early and rolling up their sleeves will play a key role in this exciting initiative at Amazon. The ideal candidate is data-driven, using strong analytical skills to test, learn and iterate on marketing tactics, applying excellent business judgment to deliver results in a rapidly evolving environment. This marketing leader will work closely with internal and external partners to conceive and propose customer-facing strategies and concepts, and guide those projects to completion to hit customer, order, and revenue goals. This will include creating complex experiment frameworks, analyzing results, and structuring scalable campaigns across Amazon-owned channels. You will own campaigns end-to-end, analyze traffic data, and solving problems. This role
- Bachelor’s degree - 6+ years of marketing experience in a fast-moving, high-visibility business - 3+ years of experience using analytical tools (e.g., Excel, databases) to measure performance, determine improvements and innovations, and make adjustments accordingly - 3+ years of experience with content management systems and an ability to learn new systems quickly - Experience with leading teams (5-10 people) - MBA - Proven track record of creating customer-facing content that is on-brand, relevant, and tailored to targeted audiences - Strong analytical approach for evaluating attribution funnel