GTM Lead, Business Applications at Microsoft

GTM Lead, Business Applications Details

Feb. 26, 2019, 8:25 p.m.
Business Development & Strategy
Individual Contributor
Full-Time
Redmond, WA
product marketing team The Worldwide Learning
If you are a masterful, hands-on marketing and programs professional, with proven experience in partnering across organizations to influence and land offerings for customer success, we want to talk to you! The Worldwide Learning (WWL) organization is rethinking the entire concept of learning and development for our customers, partners, and employees. Our objective is to build world class capability by fostering a learning culture, empowering learners, and ultimately fueling growth and innovation through learning. Our principles are to be learner obsessed, simple and focused, data driven, innovative, and business aligned. As part of the Global Customer Learning organization, you will evolve the way customers and partners engage with "Learning" through Microsoft products and experiences. In close partnership with the product marketing team, you will be accountable for building the WWL GTM strategy for the Business Applications solution area and driving adoption and consumption of Microsoft

Specifically, this role will: Own WWL GTM strategy for the Business Application solution area Own the product marketing relationship and be the single point-of-contact within WWL for Business Applications Partner with product marketing team for customer insights and requirements to drive business outcomes through learning motions Integrate the WWL learning motions into GDC and Integrated Marketing engines; GEP, RM, events, social, online properties Represent the solution area and product group within WWL Positioning, messaging and BoM creation for Business Applications GTM motion GTM reporting
5 years' experience in marketing and/or program management; GTM, product/program marketing, program strategy, audience marketing experience E xcellence in developing and implementing marketing motions, including messaging, storytelling, and customer experience Influence without authority. Leverage relationships and lead virtual teams across disciplines, leading cross-organizational groups, excelling at team work/cross-team collaboration Experience in complex project management, global analytics and reporting Ability to see and appreciate multiple and differing perspectives, drive decisions and
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