Director, Windows Consumer Marketing (Hardware) - Modern Life & Devices (MLD) at Microsoft

Director, Windows Consumer Marketing (Hardware) - Modern Life & Devices (MLD) Details

Sept. 28, 2018, 4:32 a.m.
Individual Contributor
Redmond, WA
Consumer Devices team Windows 10 lights
Heralded as "ambitious", the embodiment of a "new Microsoft", and the underlying platform for innovations stretching from 84" screens to no screens, Windows 10 lights up devices across PCs, tablets, phones, Surface Hub, the Internet of Things and even supports holograms, with the breakthrough device HoloLens. If you're passionate about consumer devices this is a fantastic opportunity to help shape the future of Windows 10! The mission of the Consumer Devices team within Windows Consumer Marketing is to make sure we have a focused set of the right devices, with the right features, at the right prices, at the right time to drive growth and support our marketing campaigns! We are looking for an individual that thinks outside the establishment, loves hardware, and thinks if we just had a devices that did this... If you look up the new devices that are launched at CES or announced each year and you are the tech geek that everyone you know comes to, this is the role for you. In this role you

Job Responsibilities: Analyze market sizing and opportunity for new device categories Help prioritize the impact and roadmap of new categories over a multi-year roadmap Define and lead research studies to identify customer needs, demand signals, and key priorities for new device categories Define the desired portfolio of devices within the new category Identify key product features and value props required for the category Perform competitive assessments and analyze what will be needed to win the category and create competitive boundaries Determine the Key Performance Metrics and principles we
Required Qualifications: +6 years of experience managing products or marketing campaigns (+8 years preferred, with experience working at an OEM highly desired) History with marketing plans and GTM strategy (preferably with devices) Preferred Qualifications: Passion and love around devices and anticipates new hardware being announced Preferred experience in developing new hardware categories Preferred experience working as product planner / manager for consumer devices Executive presence and professional maturity Clear and persuasive oral and written presentation skills for communicating compelling
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