Are you a content marketing guru and a scary-good storyteller? Can you translate complex technology and business topics, trends and opportunities into high-quality marketing content targeting a range of audiences The Microsoft Global Demand Center is looking for a Content Marketing Manager to join the Engagement Programs and Content team. In this role, you will lead the content marketing strategy, development and implementation of high-value, marquee assets to grow revenue with new and existing customers. You'll work closely with our Global Engagement Program leads, product marketing managers, and subject matter experts from across the company, to deliver disruptive content to help accelerate business growth. To succeed in this exciting, demanding, and highly visible role, candidates should possess the following: Natural ability to tell stories and engage customers with relevant and sticky content Strong foundation in digital marketing campaign strategy, content marketing and performance
-Build a content roadmap based on audience buyer needs for a range of audiences including, but not limited to, Developer, ITDM, BDMs and CISOs. -Drive development of and oversee production for new content assets including eBooks, interactive web experiences, infographics, flipbooks, videos, email nurture streams, and more -Strong communication skills, especially outlining and writing long-form content -Strong foundation in marketing campaign strategy, content marketing and performance measurement. -An established track record in creating successful marketing content from start to finish -Strong
-Minimum seven years marketing experience -Minimum five years digital marketing experience -Minimum one year B2B marketing experience -A background working in or writing about B2B cloud technology companies, mobile technology companies, or sales automation technology companies is preferred. -Marketing communications experience is a plus -Candidates should demonstrate strong communications skills, sound technical knowledge, genuine interest in industry trends and an ability to forge strong internal and external -relationships -This position is based in Redmond, WA and may require some travel domestically