Marketing Manager, Alexa Skills at Amazon

Marketing Manager, Alexa Skills Details

Feb. 15, 2019, 8:50 a.m.
Marketing & PR
Alexa Skills Team
Seattle, Washington
Consumer Engagement team Amazon Alexa and
Come define the future of Amazon Alexa and voice-powered connected devices by joining the Alexa Skills Consumer Engagement team. We work every day to increase consumer engagement with skills by driving discovery of new ways for consumers to use their device. You will play a pivotal role in driving customer discovery of skills and engagement with the product throughout all phases of the customer life cycle. You will work closely with other Skills marketers and PMs, and partner closely with cross-functional team members in the Alexa organization and Amazon. The Marketing Manager will own the execution to customer acquisition and engagement activities across existing and new paid media channels across display, social, search, etc. They will be expected to flex both analytical skills and creative muscles and should be as comfortable with the marketing science as you are with the marketing art. Strong analytical and quantitative skills are a must as data are leveraged daily to inform campaigns

· Bachelor’s Degree · 5+ years of experience in online marketing, product management, and/or advertising technology · Knowledge of online marketing channels focused on paid and free search, social media, and display advertising · Experience with media planning and measurement · Experience coordinating projects across functional teams, including business intelligence, engineering, marketing, design, and merchandising teams · Experience with Excel· Proficient in SQL, Tableau, and other common reporting and analytics tools · Written and verbal fluency in Spanish · Strong analytical abilities, especially
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