Amazon Web Services (AWS) digital marketing team is seeking a talented, self-directed, senior marketing manager to support the Global Campaigns Team's efforts to activate global solution campaigns that are primarily designed to generate leads for the global sales team. The Campaign Activation Manager will be responsible for the successful build and launch of the campaign across our Geo and key stakeholder teams including Product Marketing, Partner Marketing, Training and Certification, etc. This is a unique opportunity to play a key role in an exciting, fast-growing business. The ideal candidate will have experience leading deployment and activation of high-performance global, integrated campaigns, while driving a vision for how global campaign activation helps achieve business goals, and defining and implementing best practices across an enterprise organization. Key Responsibilities · Builds strong relationships across a global team to ensure achievement of business objectives as well
· Bachelor’s degree in business, marketing, technology, or relevant field of study · 5+ years of relevant work experience in marketing with a heavy focus on campaign development and execution · 5+ years of experience in marketing B2B technology products or services preferred · Proven understanding of how to use inbound marketing and content marketing to generate more qualified leads · Knowledge of the B2B purchase process and how to identify opportunities to create demand and help accelerate opportunities · Proven experience working with industry tools and analytics packages including email, web