We are looking to add an experienced Senior Leader for Branding and Marketing to our team as we deliver the most the most trusted, reliable, and convenient end-to-end service experience. We have a major new initiative that requires a senior leader with a branding and marketing background. This leader be able to solve an ambiguous problems, work cross functionally to influence lots of different teams, interface with senior leadership, easily engage in both business focused and operationally focused conversations. The ideal candidate will be a self-starter with a passion for independent, creative problem-solving, show strong ownership/commitment, and have experience incubating and maturing a business in a fast-paced, entrepreneurial environment. This leader will need to provide thought leadership in defining the value proposition of our service promise, defining the brand and messaging framework, developing a GTM strategy, and managing ongoing marketing needs of the team. The primary responsibility
· Strategic Responsibilities include: · Develop and maintain brand · Describe and build product/service value propositions · Develop customer segmentation and go-to-market plans · Establish our product positioning, messaging, and outline our key points of differentiation · Identify new capabilities needed and create business requirements for them · Build partnerships with other Amazon’s businesses Operational responsibilities include: · Build and manage a high-performing organization · Develop and manage a marketing budget · Launch new products and features · Develop and execute growth campaigns
Senior Marketing Manager Amazon Home
Home Marketing Team |
Marketing & PR |
Retail Category Management: Home, Sports, Toys, Consumer Electronics and more |