Want to change the way people watch TV? Help create the future of digital entertainment with Amazon! Prime Video is seeking a marketer to manage content marketing (Programming) for Prime Video Channels, the service that lets Prime members add subscriptions like HBO, SHOWTIME, STARZ, and more, all with no cable subscription necessary. The Programming Manager will be responsible for driving key subscriber actions across our large and growing service of 150+ channels through integrated, cross-functional marketing campaigns. These campaigns will range from promoting popular titles on our channels' services, to seasonal themes, to the Prime Video Channels service itself. The role will accomplish this through owning a content tiering and prioritization process, devising a campaign plan, kicking off work with stakeholder teams across a variety of media channels (including email, push notifications, social media, direct mail, merchandising, and display advertising), managing the campaign (including
· 5+ years of digital marketing experience, including paid search, email, push notifications, display, affiliate, merchandising, social media, or promotions · Ability to transform thinking quickly from high-level, strategic thinking into auditing detailed execution · Excellent communications skills (written and oral) to drive recommendations, articulate trade-offs, and communicate plans to executives · Ability to juggle a range of projects across Amazon teams, balancing quality and speed · Ability to work across channels to set and report on KPIs · Bachelor’s degree Amazon is an Equal Opportunity-Affirmative