At Amazon, we have a long history of solving complex problems and providing innovative solutions for other businesses. Amazon Marketplace and Amazon Web Services are some examples. With Amazon Pay, we are driving the next frontier of commerce through connected devices of all kinds. We enable merchants to leverage our trusted, seamless buying experience to allow more than 300 million active Amazon customers to purchase from them—online, in-store, and across an array of consumer devices. In a recent study, consumers revealed that they are twice as interested in Amazon Pay as Apple Pay, thus positioning us to help merchants reinvent and grow their businesses through innovation. Amazon Pay has now emerged as the alternative to PayPal and our business is growing at a fast pace, and we are poised to continue redefining consumer identity and payments. Amazon Pay is seeking an experienced marketing operations leader with an impressive track record of delivering results. This role requires an individual
· Provide technical solutions working with databases and campaign/performance data, including segmentation, forecasting, modeling, profiles, budgeting, campaign dashboards, competitive, net gain, and churn analytics. · Assess marketing programs and campaigns to measure usage, revenue, effectiveness and other KPIs · Collaborate with field marketing teams to determine global scoring strategies, nurture programs, and gating strategies and to drive improvement of waterfall conversion and performance · Identify opportunities to optimize the inbound lead process via the Amazon Pay website and the marketing