Senior Product Marketing Manager - MSDN Subscriptions - , Cloud and Enterprise Engineering in Redmond, WA


TitleSenior Product Marketing Manager - MSDN Subscriptions -
CategoryMarketing
LocationRedmond, WA
DivisionCloud and Enterprise Engineering
Date AddedDecember 5, 2014
Open Positions1

Are you passionate about brands and brand strategy? Do you want to work with one of the most valuable communities for Microsoft and in the industry? Are you a creative, "roll-up-your-sleeves" problem solver looking to drive impact and make great marketing happen?

If so, we want to talk to you!

The MSDN Subscriptions team is looking for an enthusiast Senior Product Marketing Manager to lead a major brand shift to evolve and elevate MSDN to the Cloud. In parallel, the community and the business model for our developer subscription model will transform and evolve in the upcoming months to deliver the right set of services, tools, training and benefits developers need today and in the future. The MSDN Subscriptions team is at the center of the developer business for Microsoft, and a tremendous leader in the broader developer ecosystem. As our company evolves, transforms, reinvents and thrives in a new cloud-first, mobile first era... developers everywhere will expect MSDN to move alongside this change and support them in their own evolution and transformation. This team is responsible for making that journey clear, valuable and easy for them.

MSDN subscriptions provide developers and organizations cost effective and convenient access to wide range of resources that help you succeed on Microsoft platforms by providing comprehensive access to everything developers and dev-related roles need to build high-quality applications for the web, desktop, cloud, server, and phone. All resources, services, tools, software, training developers need to develop and interact with the Microsoft platforms and products are in MSDN Subscriptions. As a senior member of the MSDN Subscriptions product marketing team, you will lead core product marketing and branding efforts to drive awareness, value, adoption and usage of MSDN Subscriptions and benefits in the market.

Areas of responsibility include:
- Defining and leading the evolution of the MSDN brand to support business transformation, while aligning with related brands and the Microsoft brand.
- Making our Subscriptions value propositions real for customers, partners, and field by delivering offering, services and benefit positioning, messaging, storytelling and core content.
- Work with the peer teams to determine and influence the business models and brand integration and hierarchy.
- Creating offerings, benefits and services names while aligning with broader branding initiatives.
- Owning core content strategy and delivering exceptional "first and best" core content.
- Serving as a subject matter expert within internal corporate and external customer and partner events and briefings.
- Driving product disclosure and roadmap across the Subscriptions lifecycle.

The ideal candidate has a deep passion for developers, a good understanding of cloud services. Experience and a track record of success in product marketing and branding is essential. The ability to drive with autonomy in a high-visibility environment is a must-have skill, as is the ability to collaborate across org boundaries.

KEY QUALIFICATIONS:
- At least 5 years' experience marketing commercial software
- Excellent communication skills, high degree of accountability with willingness to take measured risks and set bold goals
- Proven capability to deliver world class marketing BOM, including value proposition, evidence, blogs, whitepapers & presentations for identified scenarios, products/features and segments/audiences
- Experience in managing a brand and its evolution

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

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