Regional Category Manager
is on the threshold of its next step forward with Windows
10. A big part of this next step is innovation in helping Windows
customers discover and experience apps, games and content created by developers and publishers through the Windows Store
started that journey, are growing, and looking for passionate professionals who want to create, market and run this new experience with us.
The Windows Store
team is seeking a passionate, bright, customer focused, and data-driven candidate to join our team. As a Regional Category Manager
you will build credible app assortments for your region and conceive, create and analyze a wide range of merchandising efforts to grow customer engagement, customer conversion, and revenue. Within
this cross-functional role you will work closely with business operations, program management, business intelligence, business development, and other marketing leads to build and execute compelling campaigns and promotions for our customers.
The ideal candidate will be a thoughtful, team oriented, high-energy, self-starter with strong business acumen, acute analytical skills, and the demonstrated ability to use creative thinking and innovation to solve complex problems. He or she must have a proven track record in taking ownership, driving results and moving with speed to implement ideas in a fast-paced environment. A passion for apps and the mobile space is a must!
job responsibilities include:
region-specific strategy that delivers a quality, locally relevant App Store
with the goal of improving customer engagement & monetization
best in class customer experiences and compelling calls-to-action to achieve content acquisition, customer engagement objectives, and category financial objectives
weekly and monthly regional usage & monetization against key performance indicators and present findings to senior management and internal stakeholder teams
, distribute and optimize marketing campaigns for third and first party apps and software content
customer-facing experiments and conduct A/B
testing to maximize customer engagement
customer data and make recommendations for improved execution and ROI
and communicate results of marketing, promotional and customer experience efforts to internal stakeholders
cross-functionally to implement new merchandising strategies, with the goals of engaging better with customers and driving long-term revenue
business requirements for new store features and provide feedback via user test workflows
As a qualified candidate you will need to demonstrate:
A keen appreciation and passion for the power and possibilities of mobile applications, and a strong desire to create consumer delight by driving discovery of and engagement with great applications
understanding of the business dynamics in eCommerce
and digital distribution of content
The quantitative analysis skill and qualitative judgment to assess, select and promote high quality content on a daily basis
interpersonal skills and work habits allowing you to deliver results
An ability to work in a fast-paced environment, managing and prioritizing multiple tasks while meeting deadlines under pressure
experience in defining and executing consumer marketing through a combination of mobile, online and digital merchandising
ability to collect and synthesize inputs from multiple sources, both inside and outside the team
the ability to distil trends and provide clear analysis that tells a succinct business story
presence and business maturity
The following are required for consideration:
This individual should have a minimum of 5-7 years of experience in digital marketing or ecommerce. Outstanding
written and verbal communication skills in English
communication proficiency in non-English
language(s), including reading and speaking, along with cultural understanding preferred.
from top tier program preferred.
is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
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