Partner Channel Marketing Manager EDU, Services & Support in Redmond, WA

TitlePartner Channel Marketing Manager EDU
LocationRedmond, WA
DivisionServices & Support
Date AddedDecember 5, 2014
Open Positions1

We know that 80% of customers will visit a retailer at some point during their device purchase process, and of all the components of a retail experience, none is more important than the Retail Sales Professional (RSP), who will ultimately recommend our product or something from a competitor. RSPs have tremendous influence over consumer purchase decisions, and research shows that the more RSPs know about a product, the more likely they are to recommend it to customers in-store.

The Consumer Channel Group's (CCG) Worldwide Retail Channel Marketing organization is looking for a strong candidate to join the Education & Evangelism team taking on the role of PC Ecosystem Incremental Content Manager, owning the development and delivery of RSP evangelism programs designed to win the hearts and minds of RSPs, that result in Microsoft device and service recommendation and attach in worldwide retail.

This position will be responsible for the following core activities:

Develop, deliver and implement WW evangelism content for retail professionals aligned a monthly storytelling cadence. These content will be instrumental in building RSP love for Microsoft products, and helping them understand how to best help customers understand "why Microsoft". All programs will include strategy, storytelling, tactical planning across online, in-person, mobile, social engagement, contests, goals, learning objectives, key milestones, measurement strategy, and more. Delivery of supporting assets including curriculum and content will also be a core component.

1. Work with PC ecosystem product leads to understand Windows, Surface, Office and PC Accessories strategies, creating and publishing engaging content that drives RSP engagement, enthusiasm and knowledge.
2. Manage the PC ecosystem incremental calendar, publishing self-created content and developing relationships throughout the company and industry to bring engaging voices to RSP training.
3. Manage RSP experiences and community building across all levers - ExpertZone, retailer LMS, in-person 1:1 and 1:many, mobile, social, community and more - ensuring execution excellence while leveraging a breadth of RSP data and audience insights as the driving force in how we continue to improve our RSP experiences worldwide.
4. Monitor, analyze, and report on evangelism program effectiveness based on clearly documented metrics.

All parts of the job will require extensive collaboration with BG partners, the WWRCM category team, Microsoft retail stores, Sales Marketing Services Group Readiness (SMSG-R), ExpertZone and field labor teams, and WW subsidiaries.

The ideal candidate will have a minimum of 5 years' experience in program / project / vendor management with strong experience in consumer and/or retail marketing. Experience in instructional design, social campaign management, and the development of learning materials and content for the retail channel is also very important. Experience selling and/or leading sales teams in a technology retail environment is a strong plus. Highest-level written communication skills are critical.

In short, we're looking for someone who understands why Microsoft is the best choice for customers today, and who will provide RSPs with the knowledge, skills and attitude to recommend our products by creating engaging, enjoyable, impactful training programs that set a new standard in the retail industry.

This is an intense, fast paced, high energy team with a lot of passion for the great work that we do. If you like taking on big challenges - join us as part of our corporate team in Redmond, WA.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
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