At Amazon, we continually look for opportunities to invent on behalf of our customers helping them to find and discover virtually anything they want to buy online. To this end, we are building a range of video products that enhance customer experience and are integrated with our core eCommerce platform. We have developed products that demonstrate Amazon’s strength as a world class eCommerce platform and have integrated video into the shopping experience from first discovery to purchase. The future of our business is compelling and we are focused on building a robust, innovative business, enabling customers of all sizes. We are looking for a Sr. Digital Marketing Manager to drive digital marketing channels for Amazon Live, a new product-focused steaming video program for brands that sell on Amazon and influencers that produce engaging content. You will be working to grow adoption of this product across different customer segments, and work with a cross-functional organization that includes
· 5+ years of marketing experience · Experience using data and metrics to measure impact and determine improvements · 5+ years relevant work experience in online and/or B2B marketing · 3+ years’ experience building and managing digital promotional campaigns, e.g. email, web banner, social media, web page. · 2+ years’ experience using SQL and similar queries to analyze data · Knowledge of implementing web analytics · Ability to design and develop website landing pages · Excellent oral and written communication skills and ability to influence others · Bachelor’s degree in marketing, business, communication